Marketing Generalist (B2C)

Zagreb, Croatia /Hybrid /Full-Time /Marketing

Ever wanted to work in an early-stage startup that where your decisions could shape the company's future? Or where your decisions will shape the design of a state-of-the-art AI product for image and video processing used by millions of users?

We are looking for a Marketing Generalist who will be in charge of our B2C marketing strategy.

Mandatory requirements

  • 1+ years of experience in marketing. It doesn't have to be formal on-the-job experience, it's important that you have actively been practicing marketing related skills.
  • Minimum bachelor’s degree in digital marketing, multimedia, or related field.
  • Ability to write compelling and captivating copy.
  • Ability to design social media creatives.
  • Familiarity with marketing KPIs.
  • Understand and interpret marketing analytics.
  • Proficiency in written and spoken English.
  • Experience with professional image and video editing tools, as you need to be able to create content on your own from start to finish (Photoshop, Premiere Pro, After Effects, Illustrator, ...).
  • Flexibility and a strong desire to learn. You will occasionally take on responsibilities that are not in the original definition of a marketing role (e.g. product design, product testing, talking to clients...).
  • Ability to self-manage as you will be the most senior person in this role.
  • You're action driven ➝ you don't just tell, you show.
  • Tolerance for ambiguity. You're comfortable with making decisions where outcome is uncertain.
  • Proactivity ➝ you think how to improve stuff and come to other colleagues with concrete suggestions. Or even better, you try to improve something by yourself in an isolated test environment and present your findings to others.
  • Excellent communication skills.
    • Example 1: Good: you're stuck with a problem and can't seem to find the solution ➝ you ask other colleagues for help ASAP. Bad: You keep trying to solve the problem by yourself and waste hours or days to find the solution.
    • Example 2: Good: If you think something is not being done properly, you give specific arguments why that's not good and what would be a better alternative. Bad: You keep quiet even if you think something bad is going on / being decided.

Nice to have (sorted by relevancy)

  • You have worked in a startup or similar fast-paced environment for at least 6 months.
  • Managed a social media account (Insta, TikTok, and Twitter preferred).
  • Portfolio demonstrating your copywriting and creative skills.
  • Experience with Google Ads and Meta Business Manager platforms.
  • Experience with Google Analytics or similar analytics tool.
  • You have worked in a company that developed a software product for the media and entertainment industry.

What you'll be doing

  • Create and execute the overall marketing strategy.
  • Set KPIs.
  • Make creatives and write copy for social media channels.
  • Do target audience research and use your findings to influence marketing strategy and product design.
  • Research competition and relevant trends.
  • Manage marketing budgets.
  • Manage PPC campaigns.
  • Manage individual projects priorities, deadlines and deliverables with your technical expertise.

What do we offer?

  • Base salary: €1,400 - €2,800 gross (bruto 1). The larger the base salary, the less equity we can offer, and vice versa.
  • Employee stock ownership plan - ESOP.
  • Monthly 1 on 1 meetings for exchanging feedback.
  • Financed further education (books, courses, conferences...). 📚
  • Annual performance bonuses.
  • Heavy involvement in strategic decisions that have an impact on the product direction and company development.
  • Rapid learning environment.
  • Provided working laptop + external monitor.


  • Flexible working hours.
  • Flexible vacation days. 🌴
  • Work remotely and on-site (on-site is mandatory during the first few weeks for easier onboarding). We prefer the hybrid way - e.g. 3 days office, 2 days remote.
  • Multisport card.
  • Reserved parking spot.
  • Unlimited high-quality coffee at the click of a button. ☕
  • The prettiest sunset view in the whole city. 😍
  • We are open to other perk ideas if they sound reasonable.

Where are we?

Who are we?

TensorPix is a startup that is developing online AI powered tools for video and image quality enhancing. AI-powered image and video enhancing is a novelty in the industry that enables amateurs to do day long and expensive jobs in a matter of minutes for as little as few dollars.

We have so far developed a web application, acquired more than 1M+ users with the number growing, have secured multiple B2B deals, and are further developing proprietary AI technology.

Come join us and be a part of the video and image enhancing revolution!

Apply for this job

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